My experience as a customer, client and founder allows me to design with all perspectives in mind. I know ownership, teamwork, and accountability.
• Designed a blockchain video game that presold digital assets, resulting in $500k in sales within 48 hours.
• Carefully crafted the branding, creating a stylesheet that was used as a guide by other designers throughout the game. Created multiple graphics, assets, and company logo.
• Cultivated the culture for our audience via social media and discord chat, providing stellar customer service.
• Provided art direction for character concepts and original soundtrack.
• Fostered client relations and business development of a web/app development firm, resulting in hundreds of thousands in revenue yearly.
• Crafted feature specs for several high-quality mobile apps. Inspired designers and enforced protocols to maintain consistency.
• Utilized design thinking to turn unorganized ideas into visually stunning yet functional products.
• Sparked a 70% growth in user acquisition and a 50% rise in retention for an existing application by implementing changes in user experience.
• Educated junior designers on the importance of following a User-centered Design process
• Created an award-winning MVP that resulted in seed funding and a strategic partnership.
• Provided mentorship and consult on lean product design for senior AB/InBev employees and MBA students from Wharton, Kellogg, and Columbia University.
• Presented ideas and solutions to AB/InBev executives and stakeholders.
• Substantially increased adoption by studying the analytics of the audience and deploying user experience upgrades, resulting in over 150,000 downloads within the first three month.
• Designed/developed a complex social network from inception through launch.
• Deployed universally intuitive designs, involving multiple cultural and language backgrounds.
• Led fundraising, by presenting to shareholders and providing striking promotional materials, resulting in $6.1 million company acquisition by América Móvil in 2015.
• Created pitch decks and promotional materials resulting in secured RFPs and multi-million dollar contracts for Bytemark.
• Communicate best practices for design and reasoning behind UX decisions to key stakeholders.